CASE STUDY
Case Study: Lady Gaga & Dom Pérignon
See how Firebolt collaborated with Lady Gaga and Dom Pérignon to create a bottle glorifier interfused with aesthetic ambition.
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Dom Pérignon & Lady Gaga:
A Legendary Partnership
Dom Pérignon and Lady Gaga formed a partnership in 2022 with Dom Pérignon producing a special limited edition rosé champagne co-branded in partnership with Lady Gaga.
Situation
Firebolt was tasked with creating an illuminated bottle glorifier to showcase the launch.
To launch this partnership successfully, Dom Pérignon wanted to have point of sale (POS) material but they needed it quickly. They asked Firebolt to adapt a current piece to avoid having the long tooling wait for something completely custom.
solution
A Collaboration with the Queen of Pop
Firebolt and Dom Pérignon worked together to create a bottle glorifier interfused with aesthetic ambition to launch the Lady Gaga limited edition Dom Pérignon rosé champagne.
Firebolt offered custom engineering and tooling to create the piece, formed to mimic the satin material that Lady Gaga wore in advertisements and promotions for the partnership.
How Firebolt Helped
Firebolt offered custom engineering and tooling to create the back piece, formed to mimic the satin material that Lady Gaga was wearing in the advertisements and promotions.
The original ask or project goal:
The design inspiration to turn an existing product into a special edition.
The creative direction Firebolt delivered:
How to create the effect of flow and texture for the bottle mold.
How many units were produced?
650 pieces
How can this help your company?
Firebolt has the incredible ability to manufacture a complex piece on a tight deadline, and deliver on-time.
