CASE STUDY
Jameson Case Study
A Sustainable Range of POS.
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Jameson: World-Leading Whisky Built on a Legacy
In 1780, John Jameson established a way of making Irish whiskey that Jameson been proudly sticking to ever since.
Jameson is a leading provider of premium spirits, champagnes, and wines.
With the introduction of sustainability and recycling guidelines from the Pernod Ricard Group, in 2020 we were challenged to elevate existing range. The introduction of Global Organic Textile Standard (GOTS) cotton for the apparel items and the use of Forest Stewardship Council (FSC) wood for the A-frame chalk boards were just the start. Removal of all plastic from packaging, and turning their PET cups into tote bags was next. There is more to come.